QIC Moderators

Patricia Facchin

Patricia Facchin began her career as an educator, applying her background in psychology to problems in children's learning. She taught at primary school level before moving into applied research where she worked for several French market research agencies, coordinating qualitative & quantitative research.

Patricia started her own consulting business in 1993, offering her skills of qualitative moderator and analyst to market research agencies and end clients. She has extensive experience of both focus group moderation and one-on-one depth interviewing mainly in consumer research. Her practice spans a range of industries from nursery & children products, food & beverages, personal care & cosmetic products, bank & insurance, automobile, IT & Telecoms, high tech products.

Patricia has developed a strong practice in concept and design testing, product testing, packaging, advertising. She has also extensive experience in NPD and ethnology research.

Patricia has been Territorial Team's moderator and analyst for the past 8 years. She only moderates & analyses in French and the reporting is then translated into English. Her services as a moderator & analyst can be obtained through Territorial Team in Paris, France.


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