QIC Moderators
Brenda Lee
Brenda P. Lee is Principal of The Quan Market Research Company headquartered in Baltimore, Maryland. In launching The Quan, Ms. Lee leveraged nearly 15 years of qualitative market research experiences to provide her clients moderating and marketing consulting services.
In an earlier life, Ms. Lee managed world-class brands like PregoTM and V8TM for Campbell Soup Company and Diet CokeTM for The Coca-Cola Company as a brand manager. Prior to brand management, Ms. Lee worked for Bain & Company as a consultant in industries as varied as Healthcare, Retail and Financial Services. Projects included: New Business Development, Market Assessments, Research and Establishment of Best Practices, Market Segmentation and Targeting.
Ms. Lee earned a Bachelor of Science degree from Florida A&M University; holds a Master of Business Administration from the Wharton School of Business at the University of Pennsylvania (with emphasis in marketing and finance); and, holds a Master of Arts from the School of Advanced International Studies at The Johns Hopkins University (with emphasis in international relations and international economics). Ms. Lee has also honed her moderating and report writing skills at the RIVA Institute in Bethesda, MD.
The Quan Market Research Company client list includes: Albertson's, Best Buy, Center for Disease Control, Frito Lay, Inc., Johnson & Johnson, Levi's, Maybelline, McDonald's, Pfizer Pharmaceuticals, Publix, Savon/Osco, Viacom, and Visa.
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